Four projects,
context declared
Digital design, web and visual identity. Every project states whether it was a real client, agency work or academic.
↗
REAL CLIENT · BIXAIT
Leliomare
Identity, UX in Figma and the full Elementor / WooCommerce build.
CASE STUDY ↗
↗
REAL CLIENT · BIXAIT
Leliomare
Identity, UX in Figma and the full Elementor / WooCommerce build.
CASE STUDY ↗
↗
REAL CLIENT · BIXAIT
Leliomare
Identity, UX in Figma and the full Elementor / WooCommerce build.
CASE STUDY ↗
↗
REAL CLIENT · BIXAIT
Leliomare
Identity, UX in Figma and the full Elementor / WooCommerce build.
CASE STUDY ↗
03 — What I bring
Three things that
travel together
My profile isn’t a list of separate disciplines — it’s the connection between identity, interface and implementation.
01
Identity + Web
I think about a brand’s visual system and how it translates into a digital product — the same decision continues from the logo to the interface.
02
Design + Implementation
The work doesn’t stop at the design file: I build and implement sites in WordPress and Elementor Pro, so intent survives into the live result.
03
Agency workflow
I’ve worked on real client projects inside a digital agency — briefs, approvals, other people’s designs, deadlines and maintenance included.
Designer by background,
digital by evolution
I started in graphic design at art school, continued with communication design at Politecnico di Torino, and then moved towards digital — first as strategy and content at ITS Accademia Digitale Liguria, then as a designer inside a digital agency in Genova.
That path is why I work the way I do: a project starts as a visual system and ends as something that actually runs in a browser. Identity, interface and implementation are one conversation, not three hand-offs.
Luca Andriolo, 27
Genova, Italy
Italian · French · English
What I can actually do
Three areas that work together across the same project.
01
Web & Digital
Web design
UI design
WordPress / Elementor Pro
WooCommerce
ACF / WPML
Responsive design
Prototyping
HTML / CSS — working level
02
Brand & Visual
Visual identity
Art direction
Graphic design
Typography
Editorial & layout
03
Interactive & Content
Motion / video
AI-assisted creative workflow
Interactive concepts
Digital content design
A coherent path,
stated honestly
Sep 2025 — Jun 2026
Bixait — Digital & Web Design Intern
Designed websites from scratch with sign-off from the studio leads, rebranded
existing ones, built approved designs in Elementor and handled maintenance
alongside the graphic designer.
2024 — 2026
ITS Accademia Digitale Liguria — Digital & Social Strategist
Digital strategy, content and creative direction, including a full simulated agency
brief where I worked as Creative Director and designer.
2020 — 2022
Politecnico di Torino — Communication Design
A year and a half of study, course not completed. Where systems, grids and visual
language became my way of thinking about design.
2019
Liceo Artistico — Graphic Design
Where it started: type, composition and craft.
From brief to live result
Not a proprietary method — just the sequence I keep on every project.
01
Understand
Business, audience, context
02
Define
Positioning, message, structure
03
Design
Identity, interface, visual system
04
Build
Implementation, responsive execution
05
Deliver
Live result, refinement
Experiments,
not portfolio
Selected Work is finished, professional work. This is where curiosity goes — motion, AI, typography, interaction.
↗
REAL CLIENT · BIXAIT
Leliomare
Identity, UX in Figma and the full Elementor / WooCommerce build.
CASE STUDY ↗
↗
REAL CLIENT · BIXAIT
Leliomare
Identity, UX in Figma and the full Elementor / WooCommerce build.
CASE STUDY ↗
↗
REAL CLIENT · BIXAIT
Leliomare
Identity, UX in Figma and the full Elementor / WooCommerce build.
CASE STUDY ↗